Sky Mobiles eyeing double turnover by 2011

Kolkata, Aug 10 (Calcutta Tube/IBNS): Sky Mobiles, a Kolkata-based mobile manufacturer, on Tuesday announced, it was looking to double its turnover within one year owing to its aggressively priced handsets and service quality.

“Our range begins at Rs 890 and goes up to about Rs 6000. With such aggressive pricing we see us doing very well in a specific market segment,” said Rais Qureshi, the company MD at a press conference here.

Very optimistic about its footing in the industry, the company asserted it was looking to double its previous year’s turnover of about Rs 30 crores to about Rs 60 crores this year.

Relatively a new entrant in the cutthroat market of indigenous cellular manufacturing companies that aim to provide mobile phones packed with innumerable features and at incredibly low-prices, the company also launched two handsets on Tuesday.

“The difference between us and other similar brands is that we’d like to provide the customers the best in features and quality of handsets without any compromise,” said Qureshi.

Bollywood actress Zarine Khan, who debuted alongside Salman Khan in this year’s Veer, showed up at the press conference as the brand ambassador for the Kolkata-based company that started up in 2006.

On her experience with the phones, Zarine said, “I found them to be very user-friendly. Also I like the fact that they are so affordable that people who were left out can now go and buy a phone for themselves.”

The company, which also exports handsets to Bangladesh, Brazil and Indonesia, showed off its just-launched Moon II model — an entry level handset packed with multimedia features that standard issue in mid level phones, priced at Rs 890.

“We are also introducing today the Rainbow I handset, which has the industry standard high end features like WiFi, Java support and High Definition camera, which one would usually find much more expensive phones, priced at Rs 3,900 only,” said Qureshi.

Currently Sky Mobiles has a manufacturing facility in Hong Kong, but by March 2011 the company is also looking to open up a facility in Narendrapur, on the outskirts of Kolkata, at an investment of about Rs 9 crores.

At the event, the company also introduced its entree into the portable computing market, where it expects further growth in the coming months, the 10.2 inch eBuzz netbook priced at Rs 12,900.

-(Reporting by Divyanshu Dutta Roy)

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