Feb 6, 2010 (Calcutta Tube): Macho man Salman Khan has been signed as a brand ambassador of innerwear brand Dixcy Scott. At the announcement, Salman Khan flaunts his X factor by fighting out boxing match and emerging as a winner. On the occasion Salman Khan said, “I’m [ReviewAZON asin=”B001KQF9TU” display=”inlinepost”]happy to associate with Dixcy as I have been using their brand even before endorsing it, so I know their quality and the comfort level that it gives. And I’m very much confident if I like it then masses will definitely like it too, as I’m am one of them.”
The director of the company Mr. Prem Sikka said, “I think this is a historic moment for our company and I’m very happy to announce Salman Khan as our new brand ambassador. He is an icon for the masses and his attitude also goes with our brand which will further affirm our brand in masses. We also hope for a long association with Salman Khan.”
‘Veer’ was Salman Khan’s last release which didn’t receive much box- office success so he’s working hard to come back with vengeance in his upcoming film ‘Dabaang’.
-Anil A Kanojia/ Sampurn Wire