Kolkata, Dec 26, 2010 (Calcutta Tube/IBNS) Singapore based Speak Asia Online, a leading integrated online survey group, has forayed into West Bengal by offering opportunities for accessing influential and opinionated people.
Speak Asia Online has more than one lakh fifty thousand panelist spread all over India. A panelist is a consumer who participates in surveys.
The company is looking to increase its panelist base to meet the shortfall of over 10 million panelists and envisions being the key player of this fast growing USD 750 million market in Asia and aspires to cross the benchmark of USD 115 million by 2010-2011. Unlike conventional market research firms, Speak Asia pays the researcher for imparting their valuable opinion.
Vivek Gautam, Chief Marketing Officer, Speak Asia online said, “We are strategically growing our supply chain to ensure we are fitting the needs of our existing and growing client base as well as those clients that have expressed a desire to reach certain niche audience groups. With this increased supply base, we are perfectly placed to offer researchers and buyers of sample the widest choice of high quality panels within one unified platform anywhere.”
Panelist with Speak Asia can be enrolled if the candidate has been an existing online panelist with top 10 market research companies with a valid income proof of at least $1000 in a year.
Alternately one can pay $ 60 take to take an exam and on passing the exam go through an interview process to be enrolled as a panelist. Freshers and other panelists are required to go through training and read training material from “Online Surveys Today” which is also sent to them as an “E-Bulletin, an independent media organization.