Leather fashion brand ‘Blue and Blues’ launches new collection in Kolkata

Kolkata, Feb 8 (Calcutta Tube / IBNS): ‘Blue and Blues’, the Italian leather fashion brand, launched their Spring-Summer 2012 bag collection called “La Spectrum” on Tuesday in Kolkata.

Speaking about the collection, Fulvio Rovaris, Co-founder and Creative director, Blue and Blues said: “The products have been designed with the best leather available in the industry. The styles are very modern and go hand in hand with the fashion scene.”

“The collection has been made keeping in mind the classic elegant woman of today who looks for value for money in the growing, dynamic world of fashion,” he added.

The collection, which is uniquely hand-crafted is fashionable, revolutionary, innovative and durable, he said.

Praveen Agarwal, Director, Blue and Blues, India said:” Our products are of very high quality and are value for money as the leather being used is genuine with the best dyes which make our products durable and long lasting.”

Praveen who is very optimistic about Blue and Blues’ future and considers Fulvio Rovaris as the driving force said: “We are hopeful that we will bring many many dimensions in the fashion world.”

The company has upgraded from the conventional black and brown leather and experimented with other colours like red, orange, yellow, blue, pink, golden, purple and silver.

Praveen believes that today’s women are unpredictable so they are not focusing on any particular colour as the women are ready to explore different colours.

He, however,  thinks that purple and Green is in vogue now.

City model Jessica who was present on the occasion and posed with the bags said:” I use their bags because they are stylish, fashionable and spacious.”

“As a girl I think a bag is one of the most important accessories as it completes the look. Moreover, girls carry lot of essential things in their bag so a good big is a must,” she added.

The range of products on offer include ladies bags, ladies and men’s wallets, office bags and accessories like mobile phone cases, card holders, key cases, key chains, coin pouches, etc.

Blue and Blues products are available across more than 100 outlets in India spread over a network of Shop-in-Shops in MBO’s like Shopper’s Stop, Landmark, Wills Lifestyle, Central, Ritu Wears and many more.

It has two exclusive outlets in Kolkata and New Delhi.

Internationally, it has its presence in countries like Italy, Austria, Switzerland, Greece, Belgium, Germany, Spain and will be launching soon in the UK and US.

It has manufacturing facilities in Italy, India, Vietnam and China.

The wallets are priced within the range of Rs. 900-3000, bags are priced between Rs. 2300-6000 and the portfolio bags are between the ranges of Rs. 4000-15000.

(Reporting by Tania Roy)