Open Door Films is a wholly integrated distribution platform for independent controlled budget films. The main objective of the company is to provide a viable, transparent, alternative, global marketing and distribution platform for high quality Indian independent films.
World over, the independent films drive the innovation in cinema, explore new forms and genres and discover new talent. In the changed contemporary film scenario in India over one hundred independent films every year fail to get proper distribution.
Open door films will provide end to end marketing and distribution solutions for Indian independent film makers, thereby opening up immense possibilities for the future of Indian Cinema, said an official spokesperson.
At a function organized at Cinemax Versova on Wednesday, Open Door Films Limited announced their plans to release 25 to 30 films over the next three years. Apart from the key promoters the glittering event is attended by the star cast of ‘Tere Mere Phere’ Vinay Pathak, Riya Sen, Jagrat Desai and Sasha Garodia, Darshan Zariwala and Sushmita Mukherjee.
On the occasion, Ketan Mehta said: “Good content deserves good distribution. We keep saying that content is king, but honestly, when we get good content we don’t respect it. It isn’t given the kind of promotional push that it deserves to make it viable at the box-office. Bad distribution kills the film, before it can even try and reach its core target audience. Recently, many concept driven, controlled budget films have been much appreciated by the audiences.
Anup Jalota said, “Producing films gave me a chance to widen my understanding of the dynamics of Indian film business. Now with Open Door Films we will ensure that good content will penetrate its relevant market.”
Open Doors Films First Release “Tere Mere Phere” (TMP) is a story about a newly married couple, Pooja and Rahul, who have a perfect love affair and a perfect marriage and set out on a perfect dream honeymoon in a motor home driving through the breath taking Himalayas.
Produced by Ketan Mehta and Anup Jalota “Tere Mere Phere” is a romantic comedy movie written and directed by Deepa Sahi.