Kolkata, Mar 11 (Calcutta Tube / IBNS): Kids now have a reason to rejoice, look stylish and fashionable with the introduction of Kidology – the ready-to-wear kids’ designer clothing and accessories collection at Brocade – the fashion store here.
Kidology, the label that incorporates Western, Indian, as well as fusion inspirations, contemporary designs, high quality and eco-friendly fabrics was launched on Friday over a grand kids fashion show.
Neha Sachar Mittal, Joint Managing Director, Kidology, said: “I think all parents wish for comfortable high-end, superior quality apparel and accessories for their little ones that are unique yet super stylish. Kidology is the answer to their prayers.”
The Kidology team of designers includes Gaurav Gupta, Ritu Kumar, Gauri & Nainika Karan, Malini Ramani, Namrata Joshipura and in-house designer Maya Nocon and caters to the age group spanning 0-10 yrs offering kids wear and accessories including handbags, shoes and jewellery.
The fashion show held at Brocade saw renowned Kolkata based designer Abhishek Dutta’s son Aryansh Dutta, Samaira Vyas, daughter of acclaimed singer Sadeep Vyas and Rayed Nafis – son of sought after Nutritionist Hena Nafis among others take to ramp displaying the fabulous collections.
The charm of the kid models was further enhanced by matching accessories like stylish fine jewellery and hand bags. The show was choreographed by Niti Tamang, State level winner of Boogie Woogie in 2005.